BUSINESS & MARKETING STATISTICIAN

 POSEIDON MUSIC LTD.
Part-time (SEP. 2021 - Present)
At Poseidon, an immersive entertainment show provider across the USA, I consult with management for decision-making & problem-solving through advanced data analytics, SEO, & marketing initiatives. During the COVID-19 pandemic, I analyzed complex risk management models using a variety of statistical methods for event management. In the post-pandemic era, I map current processes affecting the business, eliminate redundancy, implement effective techniques, & create a continuous monitoring system for long-term benefits. My contributions include developing marketing strategies, optimization plans, marketing mixed modeling, & forecast analysis to ensure continuous growth &  improved sales. 

 Key Achievements:  

• Developed risk management models that minimized event disruptions during the pandemic.
• Mapped & optimized business processes, reducing operational redundancy by 17%.
• Implemented continuous monitoring systems, resulting in sustained growth & improved sales via heuristic data modeling & MMM.
• Increased web traffic through targeted SEO strategies.
• Enhanced marketing strategies, leading to a 25% boost in event attendance.

 Approach:

• Utilization of advanced statistical methods to analyze &  interpret data.
• Integration of multiple data sources for holistic insights.
• Strategic focus on optimization & efficiency improvements.
• Collaborative consultation with management for tailored solutions.
• Emphasis on actionable insights to drive business growth & enhance branding efforts.

 Freelance
NOV. 2013 - Present
As a freelance Business & Marketing Strategist, I provide comprehensive consulting services across various industries, including Tourism, Entertainment, Education, Hotel, Real Estate, Media, & Music. My expertise ranges from writing business plans, developing strategies, & optimizing startups to executing marketing campaigns, managing content, & establishing brand identities. I also conduct surveys, design projects, & perform data integration, refinement planning, assessment, implementation, & continuous improvement. These elements form the core of my approach, driving increased sales & enhancing organizational operations. Due to NDAs, client names remain confidential. 

Key Achievements: 

• Successfully developed & implemented business plans & marketing strategies for clients across multiple industries.
• Increased client sales by an average of 30% through targeted marketing campaigns & optimization techniques.
• Enhanced organizational operations by integrating data-driven processes & continuous improvement practices.
• Established strong brand identities & managed content for various clients, resulting in increased market presence & customer engagement.
• Conducted detailed surveys & project designs, providing clients with actionable insights & strategic direction.

Approach:

• Holistic strategy development tailored to individual client needs.
• Emphasis on data integration &  refinement for accurate decision-making.
• Continuous improvement practices to ensure sustained success & growth.
• Confidentiality & adherence to NDAs to protect client information.

Federa
Part-time 

NOV. 2021 - MAR. 2022
At Federa, I analyzed various data channels, including CRM, Facebook Ads, Google Ads, Google Analytics, Unbounce, Segment, Zoho, & more. Using advanced statistical methods, I optimized current systems & derived effective strategies for branding & marketing activities. My consulting efforts focused on improving decision-making & problem-solving for management across several states in the US.

Key Achievements:

• Optimized data-driven systems, resulting in a 25% improvement in operational efficiency.
• Developed and implemented branding & marketing strategies that increased client engagement by 20%.
• Analyzed diverse data channels to provide actionable insights & recommendations.
• Improved decision-making processes through comprehensive data analysis & consultation.
• Successfully supported management in solving complex business problems across multiple states. 

 Approach:

• Data Synthesis: Integrated multiple data sources to create a comprehensive view of business performance & customer behavior.
• Tailored Strategies: Developed customized branding & marketing strategies based on specific business needs & data insights.
• Predictive Analytics: Leveraged predictive models to anticipate market trends & customer preferences, aiding in proactive decision-making.
• Collaborative Consulting: Worked closely with management teams to identify key business challenges & develop effective solutions.
• Performance Optimization: Focused on enhancing system efficiencies & operational processes through continuous data-driven improvements.

DP Diving
JUN. 2018 - AUG. 2021
As a Management Consultant & Marketing Specialist at DP Diving, I provided comprehensive consulting services, focusing on social media marketing, business planning, market development, & sustainable initiatives. Additionally, I served as an instructor, teaching scuba diving courses & specialized programs such as EFR (Emergency First Response), Shark Awareness, & Marine Environment Protection. 

Key Achievements:

• Developed & implemented successful social media marketing strategies, increasing online engagement by 35%.
• Created detailed business plans & market development strategies that led to a 25% growth in client base.
• Initiated sustainable practices & programs, enhancing the company's environmental impact and reputation.
• Conducted specialized training courses, contributing to the professional development of over 200 divers.
• Enhanced overall marketing efforts, leading to increased brand awareness & market reach.

Approach:

• Holistic Marketing Strategies: Designed & executed comprehensive marketing plans encompassing social media, content creation, & community engagement.
• Sustainable Initiatives: Focused on incorporating sustainable practices into business operations, aligning with environmental goals.
• Educational Leadership: Provided high-quality training & education in scuba diving & marine protection, fostering a knowledgeable & responsible community.
• Customized Business Plans: Developed tailored business strategies to meet the unique needs of the diving industry & specific business objectives.
• Collaborative Development: Worked closely with the management team to identify growth opportunities & implement effective solutions.

Cihanara Ltd. (Radio Cyprus & Market-X)
SEP. 2020 - MAR. 2021
At Cihanara Ltd., a conglomerate encompassing Radio Cyprus & Market-X under its real estate umbrella in Northern Cyprus, I provided comprehensive consulting services. My responsibilities included creating optimization plans, developing HRM policies, establishing talent management systems, analyzing & improving workflow structures, & devising marketing strategies.

Key Achievements:

• Developed & implemented an optimization plan that improved operational efficiency by 30%.
• Established HRM policies & talent management systems, enhancing employee satisfaction and retention by 20%.
• Analyzed & restructured workflow processes, resulting in a 25% increase in productivity.
• Devised & executed effective marketing strategies that boosted brand visibility & market share.
• Provided strategic business consulting, driving growth & operational improvements across the organization.

Approach:

• Optimization Planning: Designed  & executed plans to streamline operations, reduce redundancy, & enhance overall efficiency.
• HRM & Talent Management: Developed comprehensive HR policies & talent management strategies to attract, retain, & develop top talent.
• Workflow Analysis: Conducted thorough analyses of existing workflow structures, identifying bottlenecks & implementing improvements.
• Strategic Marketing Development: Created & implemented marketing strategies tailored to the unique needs of each entity under Cihanara Ltd., enhancing brand presence & market reach.
• Business Consulting: Provided expert advice on business strategy, operational improvements, & growth opportunities, ensuring alignment with organizational goals.

 Gem Tours Ltd.
JAN. 2018 - JUL. 2020
At Gem Tours Ltd., I held a multifaceted role encompassing market strategy development, sales, program definition, project coordination, & digital marketing management. Additionally, I served as a teacher & instructor for the company's educational-tourism programs in Turkey & the UAE.

Key Achievements:

• Developed and executed market strategies that increased market share by 20%.
• Defined and launched successful educational-tourism programs, attracting over 300 participants each season.
• Coordinated multiple projects across Turkey and the UAE, ensuring timely & efficient execution.
• Implemented digital marketing strategies that boosted online engagement & bookings by 35%.
• Delivered high-quality educational content & instruction, enhancing the overall participant experience.

Approach:

• Strategic Market Development: Crafted & implemented comprehensive market strategies to drive growth & expand market presence.
• Sales Optimization: Developed sales tactics & initiatives that resulted in significant revenue increases.
• Program Definition & Management: Designed & managed educational-tourism programs, ensuring alignment with organizational goals & customer expectations.
• Project Coordination: Oversaw project timelines & deliverables, ensuring successful implementation across multiple locations.
• Digital Marketing Leadership: Led digital marketing efforts, leveraging online platforms to enhance visibility, engagement, & conversion rates.
• Educational Excellence: Provided expert instruction & educational content, fostering an enriching & impactful participant experience.

 Global Career Institute
DEC. 2014 - JUL. 2018
At Global Career Institute, I wore multiple hats, contributing as a Sales Representative, Teacher, Coordinator, & Event Planner. I led a multicultural team of 50 assistants, ensuring seamless operations & customer satisfaction across various educational programs in Azerbaijan, Cyprus, Turkey, & the UAE.

Key Achievements:

• Achieved over 15% increase in sales per project on a semi-annual basis.
• Delivered high-quality TEFL instruction, enhancing student learning experiences.
• Successfully coordinated & executed events, ensuring high participant satisfaction &engagement.
• Led a diverse team, fostering a collaborative environment & ensuring efficient operations.
• Monitored and managed all activities related to classes, tours, events, & marketing initiatives.

Approach:

• Sales Enhancement: Implemented effective sales strategies, resulting in significant increases in project revenue.
• Educational Excellence: Provided top-tier TEFL instruction, contributing to the overall success of the educational programs.
• Event Planning & Coordination: Organized and executed events with precision, ensuring smooth operations &high satisfaction rates.
• Team Leadership: Led and coordinated a multicultural team of 50 assistants, promoting teamwork & effective communication.
• Operational Oversight: Managed all aspects of program operations, including class schedules, tours, events, &marketing efforts, ensuring alignment with organizational goals.
• Customer Satisfaction Focus: Ensured exceptional on-spot customer service, encouraging repeat participation & fostering loyalty.

Tadbir Kian Shayegh Co.
APR. 2012 - JUN. 2013
At Tadbir Kian Shayegh Co., I acted on behalf of the Director, overseeing all HR processes for the National Iranian Gas Company in the state of Mazandaran. My responsibilities included managing transactions, handling biddings, overseeing salaries and insurance, & ensuring smooth HR operations for over 300 employees across more than 50 cities and villages.

Key Achievements:

• Efficiently managed HR processes for a large & dispersed workforce.
• Ensured timely & accurate handling of transactions, biddings, & salaries.
• Maintained comprehensive oversight of insurance and paperwork, ensuring compliance & efficiency.
• Successfully supervised over 300 employees, promoting smooth operations across multiple locations.

Approach:

• HR Management: Oversaw all HR processes, ensuring effective management of employee-related activities across a large and geographically dispersed workforce.
• Transaction & Bidding Oversight: Managed financial transactions & biddings, ensuring accuracy & compliance with company policies.
• Salary & Insurance Administration: Handled salary disbursements & insurance matters, ensuring timely & accurate processing.
• Documentation & Compliance: Maintained meticulous records &paperwork, ensuring compliance with regulatory requirements & internal policies.
• Employee Supervision: Provided leadership & supervision to over 300 employees, promoting efficient operations & addressing any issues promptly.
• Geographic Coordination: Coordinated HR activities across more than 50 cities & villages, ensuring consistent & effective HR practices throughout the region.

Javid Sanat Sarouyeh Ltd.
DEC. 2009 - OCT. 2011
At Javid Sanat Sarouyeh Ltd., I served as the Operational Supervisor, responsible for ensuring the quality of processes, managing financial transactions, & maintaining efficient communication across managerial levels. Our team worked as contractors with the National Iranian Gas Company, where my focus was on operational excellence &process optimization.

Key Achievements:

• Ensured high-quality operational processes &adherence to standards.
• Effectively managed bank transactions, taxes, &insurance paperwork.
• Maintained seamless communication across various managerial levels, promoting efficient operations.

Approach:

• Process Surveillance: Monitored & ensured the quality of operational processes, maintaining high standards and consistency in workstations.
• Financial Management: Handled bank transactions &ensured accurate and timely management of tax and insurance paperwork.
• Information Flow: Facilitated smooth communication across managerial levels, ensuring that critical information was accurately conveyed & acted upon.
• Contractor Coordination: Worked closely with the National Iranian Gas Company, ensuring that our contractual obligations were met with the highest standards.
• Operational Excellence: Focused on continuous improvement of processes to enhance operational efficiency  & effectiveness.